Considered a unique record of Doctor Who’s history in the era before fanzines, official magazines and home video, Target books are probably the most cherished items of merchandise inspired by the show. They’re certainly the most commercially successful. From the early 1970s to the early 90s, it’s estimated that Target sold over eight million novelisations and other Doctor Who books. This is the inside story of a legendary imprint, from its rise and fall to its triumphant revival in 2018. Highlights include exclusive interviews with the key players, numerous rare images and extracts from two unpublished manuscripts.